{"id":87,"date":"2026-09-30T09:00:00","date_gmt":"2026-09-30T07:00:00","guid":{"rendered":"https:\/\/blog.headlinerseo.com\/sk\/prehlad-vykonnosti-v-search-console\/"},"modified":"2026-09-30T09:00:00","modified_gmt":"2026-09-30T07:00:00","slug":"prehlad-vykonnosti-v-search-console","status":"publish","type":"post","link":"https:\/\/blog.headlinerseo.com\/sk\/prehlad-vykonnosti-v-search-console\/","title":{"rendered":"Ako \u010d\u00edta\u0165 preh\u013ead v\u00fdkonnosti v Search Console"},"content":{"rendered":"\n<p class=\"intro wp-block-paragraph\">Search Console je vlastn\u00fd preh\u013ead Google o tom, ako sa v\u00e1\u0161 web zobrazuje v jeho v\u00fdsledkoch. Preh\u013ead v\u00fdkonnosti m\u00e1 \u0161tyri hlavn\u00e9 metriky; ka\u017ed\u00e1 po\u010d\u00edta nie\u010do in\u00e9.<\/p>\n\n\n\n<section class=\"wp-block-group keypts is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">To hlavn\u00e9<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>Zobrazenia: ako \u010dasto sa va\u0161e str\u00e1nky objavili vo v\u00fdsledkoch.<\/li>\n\n\n<li>Kliknutia: ako \u010dasto niekto klikol.<\/li>\n\n\n<li>CTR s\u00fa kliknutia vydelen\u00e9 zobrazeniami; priemern\u00e1 poz\u00edcia je priemer poz\u00edci\u00ed vo v\u0161etk\u00fdch zobrazeniach.<\/li>\n<\/ul>\n<\/section>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"styri-metriky\">\u0160tyri metriky<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Kliknutia<\/strong> \u2014 kliknutia z v\u00fdsledkov vyh\u013ead\u00e1vania Google na v\u00e1\u0161 web.<\/li>\n\n\n<li><strong>Zobrazenia<\/strong> \u2014 ako \u010dasto sa vo v\u00fdsledkoch zobrazil odkaz na v\u00e1\u0161 web.<\/li>\n\n\n<li><strong>CTR<\/strong> \u2014 kliknutia vydelen\u00e9 zobrazeniami.<\/li>\n\n\n<li><strong>Priemern\u00e1 poz\u00edcia<\/strong> \u2014 priemer va\u0161ej najvy\u0161\u0161ej poz\u00edcie v dopytoch, pri ktor\u00fdch ste sa zobrazili.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"preco-sa-zobrazenia-pohnu-skor\">Pre\u010do sa zobrazenia pohn\u00fa sk\u00f4r<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nov\u00fd \u010dl\u00e1nok sa zvy\u010dajne za\u010dne zobrazova\u0165 pri niektor\u00fdch dopytoch sk\u00f4r, ne\u017e z\u00edska ve\u013ea kliknut\u00ed. Rast\u00face zobrazenia novej str\u00e1nky s\u00fa skor\u00fdm znakom, \u017ee ju Google ukazuje; kliknutia pr\u00eddu, ak si ich titulok a \u00faryvok zasl\u00fa\u017eia.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"sledujte-dopyty-nielen-sucty\">Sledujte dopyty, nielen s\u00fa\u010dty<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Karta Dopyty ukazuje, pri ktor\u00fdch vyh\u013ead\u00e1vaniach sa zobrazujete. V\u00fdrazy, na ktor\u00e9 ste tesne mimo prvej str\u00e1nky, s\u00fa \u010dasto najlep\u0161\u00edmi kandid\u00e1tmi na nov\u00fd alebo vylep\u0161en\u00fd \u010dl\u00e1nok.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\">\u010cast\u00e9 ot\u00e1zky<\/h2>\n\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\" open><summary>Pre\u010do sa \u010d\u00edsla nezhoduj\u00fa s moj\u00edm analytick\u00fdm n\u00e1strojom?<\/summary>\n<p class=\"wp-block-paragraph\">Meraj\u00fa rozdielne veci: Search Console po\u010d\u00edta to, \u010do sa deje vo v\u00fdsledkoch Google, analytika to, \u010do sa deje na va\u0161om webe. Mal\u00e9 rozdiely s\u00fa norm\u00e1lne.<\/p>\n<\/details>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"sources\">Zdroje<\/h2>\n\n\n\n<ol class=\"wp-block-list sources\">\n<li><a rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/support.google.com\/webmasters\/answer\/7576553\">Performance report (Search results)<\/a><br><small>Search Console Help<\/small><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Kliknutia, zobrazenia, CTR a priemern\u00e1 poz\u00edcia \u2014 \u010do ka\u017ed\u00e9 z nich po\u010d\u00edta a pre\u010do sa zobrazenia zvy\u010dajne pohn\u00fa sk\u00f4r ne\u017e kliknutia.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_head_keyword":"preh\u013ead v\u00fdkonnosti search console"},"categories":[64],"tags":[75,76],"class_list":["post-87","post","type-post","status-publish","format-standard","hentry","category-search-console-sk","tag-analytika","tag-zobrazenia"],"_links":{"self":[{"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/posts\/87","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/comments?post=87"}],"version-history":[{"count":0,"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/posts\/87\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/media?parent=87"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/categories?post=87"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.headlinerseo.com\/sk\/wp-json\/wp\/v2\/tags?post=87"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}